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Brands, Supply Chains, Retailers, Technology, Data and Ecosystem Partners
Help develop and test how decarbonization can create systematic and direct commercial value.
Discuss a Launch PartnershipBuilding the economic system for demand‑led decarbonization.
Karbonomics is developing a system that integrates intelligence, decisions and incentives to establish decarbonization as an inherent source of business value.
Rules & Regulation Push. Only Demand can Pull.
Decarbonization needs to move faster.
Regulation, company commitments and public support have set decarbonization in motion. But the much needed acceleration is only possible through the creation and scaling of market based systems that enable direct business value, reward progress and extend the transition beyond national policies & support schemes.
Karbonomics is developing a demand-led system in which everyday transactions unlock commercial returns, help finance decarbonization, support further investment and create incentives across global supply chains.
Making decarbonization part of how markets work.Setting decarbonization as an integral dimension of competition, integrated to the daily flow of our economy, functioning with market dynamics and creating equitable value for all stakeholders that drive the transition forward.
Everyday choices
- 1Choices create demand for lower-carbon products
- 2Businesses compete to meet that demand
- 3Lower-carbon products earn their place in the market
- 4Incentives spread through supply chains
- 5Climate Action & Decarbonization scales up
- 6Learning and scale drive unit costs down
- 7Lower-carbon options become increasingly affordable
- 8Wider adoption strengthens demand & scales the transition
- 9Commercial returns support further investments
Improving the lower-carbon affordability to scale a decarbonized economy
Why now
The conditions for transformation are coming together
Increasing product information to work with
Digitalization and regulation are gradually increasing the availability of data, product and supply-chain information, creating a basis for more useful intelligence.
New ways to work with complexity
Advances in AI/ML and data engineering are expanding the possibilities in working with complexity, uncertainty, semantics and scale in ways that were not possible before.
A stronger need for commercial value
Businesses seek to see beyond compliance, demand to have a clearer connection between decarbonization efforts and returns for supporting further actions & investments.
Growing demand to have control
People are growingly demanding to have more control and drive on Global Warming. The increasing frequency and severity of climate change caused events are rapidly transforming the perception of global warming from a distant concept to an impactful reality that people observe in their everyday lives.
Built for converting messy, real-world data to AI-enabled intelligence, intelligence to behaviour, behaviour to market activation.
Karbonomics is being developed to integrate these conditions into a connected market mechanism that propels decarbonization forward.
How Karbonomics activates the markets
Karbonomics is a system of systems that generate commercial grade product intelligence to create market signals that integrate into everyday decisions. Then turns those decisions into repeated actions to create sustained business cases unlocking further decarbonization.
Commercial Grade Product intelligence
(Karbonomics dPCF® & C Tag®)Make product information trustable & actionable
Consumer activation
Support practical decisions and continued action
Market signals
Make patterns of engagement and response visible
Economic reinforcement
Strengthen the case for further decarbonization
How the pieces connect
Connecting product intelligence, everyday decisions and business action; for continued decarbonization.
Building. Testing. Learning.
We are building and testing the commercial grade product intelligence system and the consumer experience, while preparing the partnerships needed to pilot how the system works in practice.
- Technology,IP & Solutions
- Our own technology, system solutions and intellectual property.
- In development
- Validation & Traction
- Iterative discovery and engagements with industry stakeholders; continuing technical, product and user validation.
- Ongoing
- Consumer experience
- Testing our prototype with users.
- Active Testing
- Programmes
- Participation in selected technology and innovation programmes.
- Active
Programmes we take part in
Bootstrapped and built by a multidisciplinary team spanning product vision, carbon expertise, AI/ML, data and platform engineering, behavioural science, and digital product & service design.
From foundations to Launch Partners and markets.
- CompletedQ4 2025FoundationsThe team, system architecture, solutions and intellectual property position.
- UnderwayQ1–Q3 2026BuildingOur own AI & Cloud-native computational infrastructure and consumer interfaces.
- UnderwayQ3–Q4 2026TestingThe prototype of our consumer app with users and discovery with industry stakeholders.
- Next stepQ4 2026Early system in placePoC & Prototype of the complete system operational, at ready for integration state.
- TargetQ1 2027In use with Pilot + early scalingLaunch the pilot application of the overall system with Launch Partner(s) and Beta Users, finalise certifications.
What we are learning.
Research and our perspectives on drivers, economics, everyday perceptions around decarbonization.
Understanding a product’s carbon footprint What kg CO₂e means, how methane and nitrous oxide are counted, and what to check before comparing two carbon figures.15 September 2026Read the articleWhy production conditions matter to product carbon Two T-shirts that look identical can carry different footprints. Much of the difference lies in how, and with what energy, they were made.18 August 2026Read the articleWhy using a product for longer can matter Most of a garment’s footprint is made before you buy it. How long it is worn changes its carbon per wear — and so do keeping and washing it well.14 July 2026Read the articleLooking beyond shipping in a product’s carbon footprint Shipping is often the first thing people think of. In the studies here, most of a T-shirt’s footprint comes from making the fibre, the yarn and the fabric.16 June 2026Read the article
Explore our StoriesWhat can I do now?
Work with us
Join the Early Team, Advisors and Specialist Contributors
Help build Karbonomics from ground up.
See open rolesHelp us Test our Solutions
Anybody willing to support our disruptive solution for advancing decarbonization.
Take part in User Interview campaigns to share your feedback or join the community of our early users.
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